Infinity Renewable Energy (IRE)
The goal of this project is to develop a new and powerful brand identity for IRE, a business that specializes in sustainable energy solutions.
The logo designs, brand style guide, typography, and business folder/flyer are all components of the identity that show the company's dedication to sustainability, innovation, and environmental responsibility.
PART 1: "IRE" Logo Branding Design
​​For this assignment, I had to create four new logos that consist of: Combination, Lettermark, Symbol, and Wordmark. Each logo's size varies on what they're being placed on, such as: Motor vehicles, Uniforms, Stationaries, etc.
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Besides creating these four logos, I also had to create the following:
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Clear space guidelines to show how much spacing was within and around the logos.
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Show all four with their CMYK, RGB, and Greyscale codes.
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App(s) Used: Illustrator
PART 2: "IRE" Stationary Design
For this assignment, I had to create a letterhead, business card, and envelope layouts while using the provided information (i.e., Contact Information and Mailing Address) along with one or two of my logo designs.
As seen in the images, I used the "Combination" logo for the letterhead and envelope while using the "Wordmark" logo for the business card.
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App(s) Used: Illustrator and InDesign
PART 3: "IRE" Folder and Document Design
For this assignment, I had to create a folder and document layout.
FOLDER: I had to give the right side's bottom half the appearance of a business card slot and make sure that the folder's color scheme matches my logo's colors.
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DOCUMENT: Besides using one of my logos, I had to provide information and photos that could support IRE's life goal.
App(s) Used: Illustrator and InDesign
PART 4: "IRE" Packaging Design
For this assignment, I had to create a flat packaging design (LEFT PICTURE) of a lightbulb for IRE while using provided information about said item and then create a 3D version (BOTTOM PICTURES), showing all angles of the package.
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App(s) Used: Illustrator
PART 5: "IRE" Web Design
For this assignment, I had to create a webpage for the company, so I decided to create a "Home", "Our Mission", "Research", and "Contact Us" page.
The purpose of making this webpage was to let viewers learn more about the made-up company, such as: What the company is about, What products they sell, etc.
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App(s) Used: Illustrator
FINAL (PART 6): "IRE" VIS Manual Design
For this assignment, I had to create a VIS Manual for the company, filled with information about the company, the uniforms and transportations, along with information about the company's basic logo and other standard systems.
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App(s) Used: InDesign
